The house
Four collections, one tradition
Every NOUR piece is made by hand in Kashmir. The collections differ in what they are for — not in how carefully they are made.
Riwaayat — Aari Suits
One-of-one suit sets in hand-worked Aari embroidery. Each design, colourway and size is made as a single edition and never repeated, so no two customers own the same piece.
Meraas — Shawls & Stoles
Our premium shawls and stoles, from quiet everyday pieces to densely worked occasion cloth. Meraas means inheritance — these are made to be kept and handed on.
Khilat — Blazers & Coats
Hand-embroidered band-collar jackets and full-length occasion coats. Khilat was the robe of honour presented at court — the garment given to mark an occasion.
Pashmina
The finest cloth we carry. Combed by hand from the undercoat of high-altitude goats, hand spun and hand woven — warm out of all proportion to its weight.
New in
Latest across the house
Every purchase
10% to artisan communities
Ten percent of our profits go directly to the artisans who make these pieces — the same on every collection, every order.